Amazon: E-commerce Source of Retail Growth in Saudi Arabia

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In KSA, Amazon's annual Prime Day returns this year on July 23 & 24, offering Prime members for two days of epic deals across every category.

Amazon’s annual Prime Day returns this year on July 23 and 24, offering Prime members on Amazon.sa two days of epic deals across every category.

Prime members can shop more deals this year during Prime Day, with thousands of incredible savings across top brands for electronics, fashion, beauty, kitchen, home, Amazon Devices, and more.

Prime members can shop incredible offers from brands such as Bose, Samsung, Bosch, Pampers, DeLonghi, and LEGO during the shopping event and deals on Amazon devices.

Deals on fashion, electronics, toys, and home items will continue through the two days of Prime Day, offering significant savings during the event.

Prime Day is exclusive to Prime members on Amazon, but anyone can join Prime or start a free 30-day trial at to access Prime Day deals.

This year, Prime members in Saudi Arabia will enjoy incredible offers and savings during the two-day shopping event, with up to 35% off on mobiles and electronics, up to 60% on books, video games, Amazon Basics, and up to 50% off on Amazon Devices.

Other discounts include 68% on essentials and beauty products and up to 55% off on local and international brands’ kitchens, homes, sports, and toys.

Amazon will deliver, so customers get what they want when they want this Prime Day. And every day. This fast delivery includes Free Same-Day delivery in Riyadh and Jeddah and Free One-Day Delivery in central cities, including Dammam, Makkah, Madinah, and Abha.

The outlook for E-Commerce is that it will continue to become a source of growth in retail in Saudi Arabia and across the broader Middle East and North Africa region.

Amazon will continue to see exciting potential growth in this space. According to the latest studies, the E-Commerce sector in Saudi Arabia will continue to grow, reaching over SAR 57 billion by 2025.

Amazon will continue to empower businesses to grow their presence and online customers. It will enable them to invest in their capabilities and contribute to the growth of the digital economy of the Kingdom.

Amazon is committed to its customers, offering them the best experience possible through new and improved products and services.

Supporting SMEs is part of Amazon. In Saudi, a Memorandum of Understanding was signed with Monsha’at earlier this year. This MOU will enable independent businesses to sell their products to millions of customers across the Kingdom on Amazon.sa.

It will help host 40,000 small and medium companies onto the Amazon.sa store by 2025. And give them online selling guidance, education, and support for growth.

In addition to that, and to facilitate Amazon Prime members’ support for local businesses in the Kingdom during Prime Day, Amazon launched a “Shopping from the People of the Country” group on that connects customers with local sellers. 

Customers can explore local businesses by category and learn about local brand owners such as Mi Pro, Regal In House, Kanelli, and more.

Also, last month Amazon launched the latest iteration of its global Delivery Service Partner program empowering local entrepreneurs to manage their own logistics businesses delivering Amazon packages. Saudi Arabia is the first country to host the flagship program. The program will later expand to cover the MENA region. 

The Delivery Service Partner program will establish over 30 new local start-ups and help create hundreds of jobs within three years.

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