According to a survey; LONDON — Saudi Arabia topped the list of countries of interest for investors participating at the World Travel Exhibition in London. The most prominent international event on the global tourism agenda this year by the event’s organizer.
The Saudi pavilion achieved first place for content and creativity and the presentation and design. The World Travel Survey published by the Travel and Tourism Fair placed Saudi Arabia at the forefront of countries, followed by Italy and then Greece.
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The survey resulted in 51% percent of the people surveyed looking forward to visiting; the Saudi pavilion and exploring and forging partnerships and agreements.
The vast investment opportunities, the availability of advanced digital facilities and infrastructure. The unique tourism components that the Kingdom enjoys created interest in investors and people in the business.
The large Saudi pavilion drew attention by bagging the first-place award among 65 countries; achieving preference in content, innovation, and design.
The pavilion brought together the partners of Saudi tourism, representing its significant projects and tourist destinations. Furthermore, the pavilion embodied the pride in the historical and cultural depth, Saudi Arabia’s natural diversity in climate, and the variety of qualitative recreational activities.