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How the Nusuk Care Initiative Transformed the Hajj 2025 Experience

LifestyleHow the Nusuk Care Initiative Transformed the Hajj 2025 Experience

The Hajj 2025 season marked a major milestone in Saudi Arabia’s commitment to enhancing the pilgrimage experience, thanks to the successful rollout of the Nusuk Care initiative.

This ambitious program provided over 845,000 direct services to pilgrims, encompassing a range of support, from medical care and psychological assistance to language translation and humanitarian aid. Behind the scenes, dedicated field teams worked around the clock to ensure every pilgrim received timely, compassionate help when needed.

On the Ground: Volunteers and Support Teams in Action

More than 3,000 trained volunteers joined the initiative, operating across six specialized service tracks and over 107 contact points. Whether assisting with translation, guiding pilgrims, or providing mental health support, these volunteers played a crucial role in shaping a seamless experience for millions of attendees.

In total, over 94,000 staff members supported the broader Hajj operations, coordinating logistics, crowd control, and essential services across all pilgrimage sites. This massive workforce, empowered by advanced tools and streamlined planning, exemplified efficiency and care in action.

Aligned with Vision 2030: A Smart, Compassionate Future for Pilgrimage

The Nusuk Care initiative is more than just a service; it’s a symbol of Saudi Arabia’s digital transformation and its dedication to continuous improvement. It directly supports the goals of Saudi Vision 2030, which aims to enhance the quality of services for pilgrims while maintaining the Kingdom’s leadership in serving Islam.

By integrating human expertise with modern technology, Saudi authorities are creating a safer, smarter, and more spiritually fulfilling Hajj experience. From health stations to mobile support apps, every touchpoint reflects a new era of organized, thoughtful pilgrimage care.

Final Thoughts: A New Standard for Hajj Hospitality

With Nusuk Care, Hajj 2025 set new standards in pilgrim support, innovation, and operational excellence. The initiative’s success not only reflects Saudi Arabia’s dedication to hosting pilgrims with honor and efficiency but also paves the way for future seasons where technology and compassion go hand in hand.

As the Kingdom continues to invest in innovative solutions and world-class service delivery, pilgrims from all over the globe can look forward to even more meaningful and well-supported journeys of faith.

Source: SPA

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